Aura
Tracie Ellis founded Aura in 2000. Using her breadth of knowledge and expertise in textile design, she and her devoted staff have helped make Aura one of Australia's most respected makers of quality bed linen.
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Aura's philosophy is simple: be brave. Don't settle for stark, simple colours and designs. The fabulous and ornate variety of designs available from Aura is resplendent with striking, opulent beauty. Make a statement yourself with Aura's gorgeous blend of style and comfort.
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Using high quality fibres for comfort and boasting a range of unique designs, Aura prides itself on its innovation, while consumers will recognise the Aura difference by the quality of their design and product comfort. Aura's contemporary range of home furnishings will provide an individually styled look and feel to the home.
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Aura have been working with Harvey Norman Australia for 4 years, and we are continuing to work together to help both brands to grow their business. As an exciting sign of the relationship between us, Aura will be launching exclusively in Harvey Norman New Zealand in March 2010.
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