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Sony 55" BRAVIA 5 Smart 4K Mini-LED TV (2025) with Google TV OS

Sony 55" BRAVIA 5 Smart 4K Mini-LED TV (2025) with Google TV OS

$2,399

Sony 55" BRAVIA 5 Smart 4K Mini-LED TV (2025) with Google TV OS

K55XR50
Sony 55" BRAVIA 5 Smart 4K Mini-LED TV (2025) with Google TV OS
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$2,399
or 50 months of equal Gem Visa Interest Free Installments of
$47.98^
approximately
GEM Finance Card
Total repayments $2,399 excluding fees.

This section should always be read in conjunction with the Terms and Conditions for Product CareTM.

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Available on 50 months of equal Interest Free instalments:

$47.98^
approximately
per month
^ Total repayments $2,399 (excluding fees). Payment is required monthly. Min purchase applies. Offer ends 24/12/2025. Exclusions, T&Cs & fees apply incl. a $55 Gem Visa estb. fee & annual fees ($65 Gem Visa (charged $32.50 half yearly)/$65 Gem CreditLine (charged $32.50 half yearly)). Interest rate (currently Gem Visa 29.49% p.a./CreditLine 29.95% p.a.) applies after any interest free term ends. Credit provided by Latitude Financial Services Ltd. For cash advances, an interest rate of 29.95% p.a. and fees of $2 Gem Visa/$6 Gem CreditLine applies. Further information on rates and fees can be found at gemfinance.co.nz.
How it works
Description

  • Extended Range Item | Available by Special Order Only

    Delivery expectation: 2-4 weeks
    This item is available by special order and may not be stocked in stores. Purchase online today to secure your product. For more information, please contact your local Harvey Norman store.

Witness true-to-life brilliance, thanks to the Sony 55" BRAVIA 5 Smart 4K Mini-LED TV (2025) with Google TV OS. Ready to redefine your entertainment experience, this unit boasts an array of advanced features such as an XR Backlight Master Drive, XR Triluminos Pro, XR Processor, and Live Colour Technology. It also highlights Acoustic Multi Audio to provide a well-rounded entertainment experience. Plus, this TV showcases a Flush Surface Bezel design with a 2-way underlay stand to give it a sleek and minimalistic look that blends well into any area.

Key Overview

  • 55" Smart TV
  • Mini-LED TV
  • 4.0 Energy Star Rating
  • 4K (3840 x 2160) Resolution
  • 120 Refresh Rate
  • 10 Picture Modes
  • Voice Assistant Support
  • Bluetooth (v5.3), Wi-Fi, LAN Connectivity
  • 4 x HDMI, 2 x USB Ports, 1 x Optical Out, 1 x LAN, 1 x RF In

Product Highlights

  • Beyond Vivid: Feast your eyes on a universe of vibrant colours and unparalleled contrast brought by the Sony BRAVIA 5 Smart 4K Mini-LED TV. Your ultimate entertainment hub, this TV boasts an innovative XR processor with AI technology to deliver each scene with a lifelike picture quality. It is also backed up with XR TRILUMINOS PRO, Live Colour Technology, HDR10, HLG, and Dolby Vision.
  • Innovative Intelligence: Bring your media content to life, as this Sony TV incorporates an XR Backlight Master Drive that delivers impressive brightness and contrast. Furthermore, it has a plethora of advanced functions such as ALLM (Auto Low Latency Mode), VRR (Variable Refresh Rate), AI Enhancements, and Device to Screen Mirror/Casting.
  • Masterful Craftsmanship: Built to be the centre of attention, this Sony Smart TV boasts a Flush Surface Bezel design that can seamlessly harmonise with your modern home. It is also backed up with an Underlay Stand, allowing you to prop it at an optimal angle, hassle-free. Furthermore, this appliance works as a freestanding unit and can be mounted on a wall via a 300 x 300 mm VESA Mount (sold separately).
  • Cutting-Edge Functions: Navigate a world of content effortlessly. This unit supports various streaming services including Amazon Prime Video, Crunchyroll, Freeview, Google TV, Neon, Netflix, THREE Now, TVNZ+, and YouTube*. It also comes with an Eco Remote Control with a microphone (for voice control). Plus, this TV supports the Sony BRAVIA Connect App, offering more access to additional handy controls.
  • Acoustic Multi Audio: This unit integrates a spectacular sound system, featuring 4 x built-in speakers, 2 x full-range drivers (Bass Reflex), and 2 x tweeters. It also highlights Voice Zoom 3 to provide improved dialogue.

*Streaming services plans and subscription fees may apply.

Specifications
All Product Details
Brand Sony
Product Type Mini-LED TV
Model Number K55XR50
Colour Black
Product Specifications
Series BRAVIA 5
Release Year 2025
Energy
Energy Star Rating 4.0 Star
Energy Consumption 414 kWh/year
TV Display
TV Screen Size 55"
TV Screen Type LCD (Liquid Crystal Display)
TV Panel Technology Direct Mini-LED
TV Screen Resolution 4K (3840 x 2160)
TV Image Processor XR Processor
TV Refresh Rate 120Hz
HDR Type HDR10, HLG, Dolby Vision
Picture Mode Vivid, Standard, Cenima, Professional, Calm, Photo, IMAX Enhanced, Dolby Vision (Vivid/Bright/Dark/Game), FPS Game, RTS Game
Dimming Local Dimming
Screen Lighting Mini-LED
Screen Colour XR TRILUMINOS PRO, Live Colour Technology
TV Audio
Speaker Quantity 2, 2
TV Speaker Type 2 x Full Range (Bass Reflex), 2 x Tweeters
Speaker Output 40W (10W x 4)
Bluetooth Audio Yes
Bluetooth Version (TV Audio) v5.3
TV Ports/Plugs
HDMI Port 4 x HDMI Ports
USB Port (TV) 2 x USB Ports
Digital Audio Output 1 x Optical Out
Ethernet Port 1 x LAN
Connectivity Bluetooth (v5.3), Wi-Fi & LAN
Radio Frequency (RF) In 1 x RF In
TV Features
TV Design Flush Surface Bezel with 2-way Underlay Stand
TV Stand Type 2 x Support Legs
Product Height with Stand 739 mm
Product Width with Stand 1228 mm
Product Depth with Stand 210 mm
Product Weight with Stand 18.8 kg
TV Features
  • ALLM (Auto Low Latency Mode)
  • VRR (Variable Refresh Rate)
  • AI Enhancements
  • Device to Screen Mirror/Casting
Smart TV
Streaming Services (Built-in)
  • Freeview
  • Neon
  • Amazon Prime Video
  • Netflix
  • Youtube
  • Google TV
  • TVNZ+
  • THREE Now
  • Crunchyroll
Apps (Built-in)
  • Chromecast
  • AirPlay
  • Apple TV
TV Operating System Google TV OS
Firmware Update Yes
Tuner/Broadcasting
Tuner DVB-T/T2
Remote Control
Remote Control Included
Remote Control Type Eco Remote Control
Microphone (for voice control) Yes
Voice Assistant
Voice Commands Yes
Voice Assistant Type Google Assistant
Amazon Alexa Compatible Yes
Google Assistant Compatible Yes
Google Assistant Built-in Yes
Software / App Compatibility
App Enabled Yes
Compatible App Sony BRAVIA Connect App
Installation
Assembly Type Ready To Assemble
Installation Type Freestanding or Wall Mountable
Wall Mount Option Yes - Available Separately
Mount Kit VESA Mount - 300 x 300 mm
Electrical Connection
Type of Connection 10A plug & lead
Power Cable Length 1.8 m
Wattage/Voltage AC220-240V 50/60Hz
Dimensions
Height 709 mm
Width 1228 mm
Depth 57 mm
Product Weight 17.7 kg
Warranty
Manufacturers 12 Months
Reviews
Sony 55" BRAVIA 5 Smart 4K Mini-LED TV (2025) with Google TV OS is rated 4.7 out of 5 by 15.
Rated 5 out of 5 by from It does it all! Great features and for a difficult area re reception on Free to Air it has been brilliant, Tuning stations is always a hassle but this TV took seconds to tune and there is an easy transition between that and online viewing. I could even get the new all Aus Channel Brollie I do wish there was a computer monitor size version that I could use in the bedroom
Date published: 2025-07-27
Rated 4 out of 5 by from Sony 55" Bravia We bought this 55" Bravo TV about a month ago and it took us quite a bit to get used to it. We hadn't experienced a controller without a numbers pad before. That's OK now but - WE HATE THE PROGRAM MENU. The white print is too small and the blue background is wrong colout. We suggest LARGER BLACK PRINT on a WHITE BACKGROUND.
Date published: 2025-07-03
Rated 5 out of 5 by from Sony vs Samsung Sony service is incredible. Have always purchased Sony but switch to a Samsung tv , horrendous experience malfunctioned after a couple of months then lasted 2 years and then started turning off and on, common problem it seems. Samsung do not assist , so bought reliable Sony smart tv. Great features, great sound never going back
Date published: 2025-09-10
Rated 4 out of 5 by from Easy interface I bought this some weeks ago and navigating the smart TV operating systems is not so easy. Happy to say the remote control is easy to use and therefore finding what i want is relatively easy. Remote could be larger..difficult to see in low light..difficult to use if older or have large fingers.
Date published: 2025-08-09
Rated 3 out of 5 by from A great TV but: This TV replaced my decades old Bravia, and I am generally happy, but what were they thinking when the supply an all black remote with black buttons for use in a low-light room? Why is there no easy to use help system, so I don't have to Google every question?
Date published: 2025-12-08
Rated 5 out of 5 by from Great TV [This review was collected as part of a promotion.] I purchased this TV to replace a different brand TV in the bedroom that failed. I purchased a Sony for reliability & quality as I’ve own an older model that’s over 10yrs old & still going perfectly today.
Date published: 2025-08-12
Rated 5 out of 5 by from It's a sony! [This review was collected as part of a promotion.] I love the ease of use of the remote control. I was worried about Google controlling everything but seems to be fine. The TV works very well with my FETCH BOX so I'm very satisfied.
Date published: 2025-09-18
Rated 5 out of 5 by from Sony Quality [This review was collected as part of a promotion.] I purchased a new TV approximately two months ago, with an additional soundbar. Great picture and sound combination. Always preferred Sony products, due to their quality.
Date published: 2025-09-18
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Delivery
Delivery

We aim to dispatch orders within 2 days. Delivery costs are calculated based on your location and the size of your order. Furniture may take up to 8 weeks to deliver as most products are made specifically for your order. Some Customer Direct products are shipped from overseas and may take longer to arrive. Some goods may take longer to deliver if a product is currently not in stock. A staff member will contact you where this occurs.

Easy returns

If you feel your product has failed a Consumer Guarantee (as defined by New Zealand Consumer Law) then don't worry you can easily return it to your local Harvey Norman store. We'll even pay for the postage if you live in an area where there is no store. Our returns policy covers any purchased item ( conditions apply).

What's in the box
  • 1 x TV
  • 1 x Remote Control with Battery
  • 1 x Instruction Manual
Questions & Answers
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Product Care
With Product CareTM you can relax knowing Your purchase comes with additional protection.

Discover all the benefits Product CareTM brings you:
Certainty

With Product CareTM you have certainty that your product is covered for a specific period of time. If, during the Product CareTM term, your product fails to operate as a result of an Eligible Fault*, we will provide a one-off replacement of Your Product.

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Our experienced support team ensures that the assessment, replacement or remedy process under your Product CareTM is a convenient experience. Whether you are experiencing a product fault or needing toll free technical assistance, our team is here to provide support every step of the way.

Advantage

Redeem exclusive Additional Benefits which will help you maintain your product and assist in an additional purchase.


There are exclusions and limitations to Product CareTM. This section should always be read in conjunction with the Terms and Conditions for Product CareTM.

Learn more about Product CareTM.

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